School Marketing

Every Kenyan school already knows this truth informally: the real parent communication happens on WhatsApp. The question is whether your school uses it deliberately — or lets it happen in chaos across

A parent researching schools gives your website about a minute. In that minute they are answering one question: *can I trust this school with my child?* Here is what the website must do in that minut

January, May and September intakes each have a decision window months earlier. Market inside the window and enrolment grows; market outside it and you're speaking to an empty room.

A grounded, Kenya-specific guide to growing enrolment — covering your website, Google presence, WhatsApp, open days, and the print materials parents actually keep.