School Marketing

Your parents are already on WhatsApp all day. Here's how Kenyan schools use it well for admissions and parent communication — without it becoming chaos.

January, May and September intakes each have a decision window months earlier. Market inside the window and enrolment grows; market outside it and you're speaking to an empty room.

A grounded, Kenya-specific guide to growing enrolment — covering your website, Google presence, WhatsApp, open days, and the print materials parents actually keep.