Straight Answers

Frequently Asked Questions

Straight answers on pricing, timelines, and how we work — before you spend a shilling.

Four service lines: website development, digital marketing (SEO, Google Ads, Google Business Profile), social media marketing, and graphic design & printing. We specialize in education-sector clients — schools, universities, and institutions — alongside Kenyan SMEs.

Our starter websites cost KES 35,000 and business websites KES 85,000; custom and e-commerce builds are quoted per scope. Across the wider Nairobi market, expect anywhere from KES 15,000 for basic template sites to KES 150,000+ for custom builds.

A single-page site takes 5–7 days, a 5-page business website 2–3 weeks, and e-commerce or complex builds 4–6 weeks. The biggest variable is usually how quickly content (text and images) is ready.

SEO typically takes 3–6 months to show meaningful ranking movement and 6–12 months to compound. Anyone promising first-page rankings in weeks is either targeting keywords nobody searches or using tactics that get sites penalized.

Google Ads generates leads quickly but stops when you stop paying; SEO takes months to build but keeps producing after the work is done. Most Nairobi businesses benefit from ads for immediate leads while SEO compounds in the background.

Budget for two costs: the media spend you pay Google (we recommend at least KES 15,000–30,000/month) plus campaign management. Cost per click in Kenya varies widely by industry — competitive services cost more per click than niche ones.

From about KES 5,000 for basic freelancer work to KES 200,000+ for premium brand identity projects. Most established businesses should budget KES 25,000–80,000 for professional logo design with research, multiple concepts, and full file delivery.

A logo is a single mark. A brand identity is the full visual system — logo, colors, typography, and usage guidelines — that keeps every flyer, post, and page consistent. Buying only a logo means everything after it still gets designed from scratch.

Our monthly packages start at KES 15,000 for 2 platforms and 12 posts. Across the Nairobi market, social media management typically runs KES 20,000–150,000 per month depending on platforms, posting frequency, and whether ads are included.

It depends on your customers: Instagram and TikTok for consumer brands and younger audiences, Facebook for broad local reach, LinkedIn for B2B and professional services. Most businesses should do two platforms well rather than five badly.

Post consistently (Reels perform best in Kenya right now), use location-relevant hashtags, reply to comments and DMs quickly, and post when your audience is online. Real local growth takes weeks of consistent work — bought followers hurt reach.

Yes — education is our core sector. We've delivered publication design for Umma University, brand and communication design for Darajaat Integrated School, and work for Ilm Library and Steadfast Academy.

Yes. We include up to 3 rounds of revisions in the initial scope. Major changes beyond the agreed scope may require a new quote — we'll always tell you before any extra cost applies.

Custom builds use the PERN stack (PostgreSQL, Express, React/Next.js, Node.js) with Tailwind CSS. For clients who want to edit content themselves, we also build WordPress sites with custom themes.

Send us a message on WhatsApp, call +254 114 367 001, or use the contact form. The first consultation is free — we'll scope what you need and give you a written quote with no obligation.

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